Exhibition Stand Fabrication
Exhibition is a very intimidating event. From building &
developing it, to gathering the targeted audience, every bit of it completes
the whole puzzle. The most enjoyable aspect of attending any exhibition is
designing & building its stand. It is very important that Fabrication of
your exhibition stand does justice with your company’s standards. Exhibitions
is not only an event where different companies display their products and
services that they have to offer, but also a place where companies can
demonstrate their newly launched products and present them to potential
customers. Your exhibition stand has to look original, attractive and
eye-catchy, so that it can shine among the other stars.
Exhibition Stand Fabrication has to be one of a kind and to
add more, outstanding. Your stand isn’t just about displaying your products,
but also it primarily talks about your brand.
The process of exhibition stand Fabrication is carried out
in 4 steps.
Step 1-
Basic design is developed. It is then set up in a manner where basic features
like electricity, emergency exits are implemented.
Step 2-
As per the design, manufacturers then construct the shape, form & layout of
the design, keeping in mind the presentation.
Step 3-
Once manufacturers are done with the exterior, they start working on the
interior of the stand. Architects take up the job of adding heavy &
phenomenal image/graphics inside the stand & add life to it through colors
& lighting.
Step 4-
Last touch-ups are done at this stage. Audio-visuals and other interesting
elements are added to stands to attract more customers.
There are 4 things that every manufacturer & company has
to remember before constructing an exhibition stand:
ü
Size and complexity of the process should be known
before-hand. On the basis of this only, they should set time frame. But time
frames have to be realistic & achieved before deadline hits the bar.
ü
It is important to set goals & objectives
from the stand and carry out a discussion before moving on the developing
stage.
ü
Stand constructers should know the life of the
stand they will be developing. Whether the stand will be used once or multiples
times in future, is a question that needs to be answered. It essentially
depends on whether company will hire it or buy it.
ü
There’s no doubt in the fact that exhibitions
are expensive. That’s why accurate
budgets should be set and planning should be done very cautiously so that
budget doesn’t break the bar.
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